Director of Content

Location: Anywhere, USA (remote)
Salary: TBD (based on experience)

 
Description:

We’re looking for a Director of Content to lead our content team at FantasyPros and BettingPros. This role involves managing our effort to create high quality, compelling content across all channels (written/audio/video). The ideal candidate is a strategic thinker with experience leading cross-functional teams in planning and executing a content strategy. Desired candidates will possess the vision, creativity and analytical ability to drive growth across KPIs for our content program.

Key Responsibilities:

  • Set the vision and strategy for content across channels: Written, Audio, Video.
  • Own content program’s performance from goal setting to ongoing measurement.
  • Oversee execution of content strategy via management of editors, analysts, writers, and creative team.
  • Identify areas to grow our audience and sharpen our voice across channels.
  • Monitor analytics to measure content performance and inform data-driven decisions.
  • Lead effort to benchmark our content vs. competitors to locate opportunities.
  • Collaborate with Marketing and Partnership teams to improve content reach.
  • Serve as champion for content marketing to expand reach and engagement.
  • Evaluate and monitor existing tools and technologies to improve content efficiency and reporting.

Requirements:

  • Bachelor’s degree with previous experience implementing content strategies.
  • Analytical ability to define KPIs and determine content effectiveness.
  • Strategic vision with experience managing a team.
  • Creativity with an “ideas person” mentality.
  • Knowledge of content marketing trends and techniques including channels and technology.
  • Excellent leadership, teamwork and interpersonal skills.
  • Strong editorial standards and organization skills.
  • Passionate about fantasy sports and sports betting.

 
This is a full-time position – no contractors or agencies please.

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