Joshua Palmer Signs With Bills: Fantasy Football Advice (2025)

The Buffalo Bills have added another weapon to their potent offense with the signing of Joshua Palmer to a three-year deal for 36 million dollars. The NFL Free Agent chaos has begun. Don’t worry. Everyone at FantasyPros will keep you up to date with all of the trades and signings and the fantasy football implications. Be sure to bookmark our Free Agency Tracker so you don’t miss a minute of the action. Now, let’s discuss the fantasy football fallout of Joshua Palmer landing with the Buffalo Bills.

Joshua Palmer Signs With Bills Fantasy Football Impact

Joshua Palmer’s Fantasy Football Outlook

Last year was supposed to be the liftoff season for Palmer stans. Well, it didn’t happen, as Palmer finished as the WR71 in fantasy points per game. He became an afterthought in the offense, with Ladd McConkey taking over as the team’s WR1. Palmer finished with only three weeks as a top-36 wide receiver in weekly fantasy scoring.

Ok, why should we care about Palmer in fantasy for 2025, then? Because Palmer is a more talented player than the box scores illustrated last year.

Last year, Palmer didn’t blow anyone away with a 13.4% target share, 1.58 yards per route run, a 17.3% first-read share, or 0.076 first downs per route run (per Fantasy Points Data). We need to go deeper to illustrate why Buffalo moved quickly to secure his services despite addressing the wide receiver position at multiple points of the 2024 calendar. Last year, Palmer ranked 17th-best in separation score and 12th-best in route win rate.

Against man coverage, he was even better, ranking sixth in separation score and fifth in route win rate. Palmer would have led Buffalo in separation and route win rate last year against man coverage. Buffalo put respect on his name by moving swiftly to add him to the roster for 2025, and fantasy gamers should as well.

Projecting Palmer’s outlook for 2025 with the Bills becomes tougher when looking at the complexion of their offensive approach. The Bills have become the New England Patriots of yesteryear. They are happy to exploit a team’s weakness on defense and get creative with the weekly game planning.

This is great for their offense and Josh Allen, but it increases the blood pressure and anxiety for fantasy gamers weekly. Khalil Shakir was the only Bills receiving threat to surpass a 20% target share last year, and that only carried him to a WR33 finish in fantasy points per game. Palmer could easily out-kick his ADP in 2025 and become a nice flex play/WR3 like Shakir did before him.

The reality is that Shakir and Palmer will likely fight with Keon Coleman (if he takes another step in his second year) for the team lead in targets this year, which will create more weekly headaches when we are trying to set weekly lineups. This all leads to Palmer being a cliche trope as a “better pick in best ball than in redraft fantasy football.”