Drake London

Drake London excelled in his rookie season, although fantasy gamers were not elated with his WR43 finish. If we look deeper than the raw counting stats, London's future is incredibly bright. If earning targets is a skill (it is), then London proved to be among the league's elite. He ranked 22nd in raw target volume last year (117) with the fifth-highest target share (29.4%) and second-highest target per route run rate (32.4%) among wide receivers. London also blazed in efficiency stats ranking 16th in open rate (per ESPN analytics), tenth in PFF receiving grade, and 14th in yards per route run (minimum 50 targets). London gave a glimpse into his 2023 upside down the stretch last season. In Weeks 13-18, he was the WR20 in fantasy, even though he failed to score a touchdown in this span. London is a target vacuuming WR2 with WR1 upside in 2023.

Drake London hauled in 5-of-8 targets for 47 yards in the Falcons last second 20-19 win over the Cardinals on Sunday.

Fantasy Impact

For the fourth straight week, London was QB Desmond Ridder's favorite target, though he posted his lowest yardage total since late November. If nothing else, London is riding some legitimate positive momentum heading into next season, and he should be the team's clear-cut number one receiver regardless of who ends up under center for Atlanta. The Falcons finish up their season against Tampa Bay in Week 18.